Avoid Event Driven Stories, Journalist Urged

Zambia News and Information Services(ZANIS) Director Loyce Saili has called on Journalists to develop stories from their ideas and not depend on events for stories. She emphasized the need for research and accuracy in news story writing. She said this during the media training organised by PELUM in collaboration with the Knowledge Hub for Organic Agriculture in Southern Africa. The training which attracted 33 journalists from the 10 provinces of Zambia drawn from online, electronic as well as print media was meant to capacitate them with Ecological organic agriculture information to improve awareness creation and knowledge sharing.
Speaking at the same function, PELUM Zambia Country Coordinator,  who is also KHSA project manager Muketoi Wamunyima called on journalist to develop interest in Ecological Organic Agriculture reporting in order to propel information dissemination and knowledge sharing along the value chain.

The media training is among other engagements scheduled for the identified stakeholders in the organic agriculture value chain meant to support Ecological Organic Agriculture information dissemination and knowledge sharing.